Amazon Delivery

Welcome to my blog - a journey into motherhood with my very first little darling - Iylah.

I'm an engineer, scientist, business woman, strategy consultant, entrepreneur, blogger and now mother. I've been lucky to have an amazing set of life experiences to date -  living and traveling around the US, being educated at some of the world's best educational institutions, falling in love and marrying my amazing husband and having a fulfilling career as as both a Chemical Engineer and MBA...

I'm looking forward to the latest chapter in my adventure, motherhood. My journey began with the arrival of a very important package

My husband Brede opening the box:

Brede unpacks our new arrival 

Amazon Prime Delivery 

Upon inspection the package looked great, all systems working! My only complaint is that the owner's manual is a bit sparse. I guess this means we'll be figuring this out as we go along.

As I've circulated the photos of our new package arrival among various friends and relatives, I'm amazed at how powerful and recognized the "Amazon" brand is. The box photo (or my accompanying email) didn't state "Amazon" anywhere yet the arrow graphic was universally recognized, most replies indicated "Amazon, I love it!!" A powerful brand indeed.

So why did the stork choose to outsource? In the face of global competition Amazon provided a superior optimized distribution network with free 2-day Prime shipping!!